Can AI make a difference in your beauty routine?
We don’t know about you, but to us it seems like AI took over the world in a nano-second. And now it affects our beauty routine? How?
Have you noticed that when you shop for beauty products online there’s a tool or quiz for everything? “Take this quiz to find the best foundation for your mature skin” or “Use this tool to scan your complexion and match you with the perfect concealer that also reduces wrinkles”. That’s AI. While these tools might seem cutting-edge, many of the “AI-powered” features being marketed today aren’t as innovative as they claim—a trend some are calling AI-washing. Unfortunately for consumers, it’s nearly impossible to spot a genuine AI advancement - one it’s worth spending extra money for - if you’re not a pro—so let’s start from the beginning.